9 categories. Margin data. Volume expectations. Compliance gotchas. Pulled from $2.14M of 2025 GMV across our active client base. No guesswork, no AI-generated category guides.
Bedsheets, towels, throws, cushion covers
Our biggest category. India dominates on cotton sourcing + handloom story.
Read category guide →Skincare, hair oils, herbal products, soaps
Highest margin. Ayurvedic credibility resonates with US wellness market.
Read category guide →Copperware, brass, cast iron, serveware
Heritage cookware trend favors Indian metalwork.
Read category guide →Cotton basics, ethnic-fusion, kidswear, yoga wear
Seasonal but big. Watch return rates (15-22%).
Read category guide →Montessori, science kits, wooden toys
Premium pricing. CPSIA testing required ($500-2000 one-time per product).
Read category guide →Mats, props, blocks, accessories
Yoga-origin story is genuine. Heavy items are challenging for freight.
Read category guide →Brass, wood carvings, textiles, art
Lower volume, higher per-unit. Best for sellers with established artisan supply.
Read category guide →Specialty spices, snacks, organic foods
FDA registration mandatory. Best for established food brands, not casual launches.
Read category guide →Toys, leashes, beds, organic treats
Fast-growing US category. Treats need FDA registration.
Read category guide →Not every Indian product works on Amazon USA. Here is the 3-question filter we use with new clients.
If your sell price is under $20, FBA fees + freight + Amazon referral often eat all margin. You need $30+ retail to make the unit economics work for products coming from India. Use the cost calculator to test before committing.
For generic categories (plastics, basic electronics, cheap toys), China has 5-10x shipping cost advantage. Pick categories where the Indian origin story matters: handloom textiles, Ayurvedic beauty, copperware, organic cotton, fair-trade certifications.
Beauty (FDA registration: $1,000-2,000). Kids products (CPSIA testing: $500-2,000 per product). Food (FDA + facility inspection: $2,000-5,000). Electronics (FCC: $3,000-8,000). Budget for compliance BEFORE picking the category.
Free 30-min call. Share what you make. We will tell you honestly if it works on Amazon USA.
21 steps from idea to first US sale. Free PDF.